# 2025-09991: HUD Proposes Dropping Some Fair-Housing Marketing Paperwork

2025-09991, Rescission of Affirmative Fair Housing Marketing Regulations, is a Federal Register proposed rule from Housing and Urban Development Department published 2025-06-03, effective Comment Due Date: July 3, 2025.; PRIA reads it as touching household money (as of 2026-10-27).

- Canonical: https://policyrisk.com/federal-register/2025-09991
- As of: 2026-10-27
- Plain-text twin of the page above; the HTML and this file carry the same facts.

## Facts
- Document number: 2025-09991
- Title: Rescission of Affirmative Fair Housing Marketing Regulations
- Type: Proposed Rule
- Agencies: Housing and Urban Development Department
- Citation: 90 FR 23491
- Published: 2025-06-03
- Effective: Comment Due Date: July 3, 2025.
- Comments close: not stated
- Significant: no
- Touches household money: yes
- Regulation identifier numbers: 2501-AE13
- Last updated: 2026-10-27

## In one line

HUD Proposes Dropping Some Fair-Housing Marketing Paperwork

## Summary

HUD is planning to cancel rules that require certain housing program participants to submit detailed fair housing marketing plans. This change affects folks involved in FHA insurance and rental assistance programs, cutting out some paperwork and red tape. Comments on this proposal are open until July 3, 2025, and it could save time and hassle without impacting funding.

## Abstract

This proposed rule would rescind the Department's Affirmative Fair Housing Marketing regulations, which require a participant in an FHA insurance or Multifamily Housing rental assistance program to complete and submit a form supplied by HUD that describes its affirmative fair housing marketing plan.

## Effects PRIA read

- Stop submitting HUD fair‑housing marketing plans: benefit, medium. HUD proposes to rescind rules that currently require participants in FHA insurance and Multifamily Housing rental assistance programs to complete and submit a HUD form describing an Affirmative Fair Housing Marketing (AFHM) plan. If finalized, applicants would no longer need to prepare or file thos…
- No more 90‑day marketing notification: benefit, low. Currently applicants must submit a 'Notification of Intent to Begin Marketing' 90 days before starting sales or rental marketing activities (24 CFR 108.15). The proposed rescission would eliminate that 90‑day notification requirement.
- Remove risk of AFHM sanctions: benefit, medium. Under the current AFHM regulations, applicants who fail to comply can be subject to sanctions, including denial of further participation in Departmental programs and referral to the Department of Justice (see 24 CFR 200.635 and 24 CFR 108.50). Rescinding the AFHM regulations would remove those AFHM…
- Eliminate 12,102+ annual paperwork hours: benefit, medium. HUD estimates the current AFHM burden at more than 12,102 hours annually, involving 5,703 Multifamily respondents and 30 Single Family/Condo/Cooperative respondents who submit new plans or review/update existing ones. The proposed rescission would eliminate that estimated annual burden.
- HUD: no significant impact on small entities: benefit, low. HUD certifies under the Regulatory Flexibility Act that this proposed rescission would not have a significant economic impact on a substantial number of small entities and invites comments on less burdensome alternatives. HUD states any economic impact would be positive because costs associated wit…

## Related documents

- [2026-16228](https://policyrisk.com/federal-register/2026-16228): HUD's Implementation of the Fair Housing Act's Disparate Impact Standard; Amendments to HUD's Title VI Regulations, 2026-08-10
- [2026-13939](https://policyrisk.com/federal-register/2026-13939): Rescission of Floodplain Management and Protection of Wetlands; Minimum Property Standards for Flood Hazard Exposure; Building to the Feder…, 2026-07-10
- [2026-08406](https://policyrisk.com/federal-register/2026-08406): HOME Investment Partnerships Program: Further Program Updates and Streamlining, 2026-04-30
- [2026-08339](https://policyrisk.com/federal-register/2026-08339): HOME Investment Partnerships Program: Further Program Updates and Streamlining, 2026-04-29
- [2026-08244](https://policyrisk.com/federal-register/2026-08244): Equal Access to Housing in HUD Programs Revisions, 2026-04-28
- [2026-06926](https://policyrisk.com/federal-register/2026-06926): HOME Investment Partnerships Program-Maximum Per-Unit Subsidy Limit Methodology and Amount; Notice for Comment, 2026-04-10

## Sources
- [2025-09991 on federalregister.gov](https://www.federalregister.gov/documents/2025/06/03/2025-09991/rescission-of-affirmative-fair-housing-marketing-regulations)
- [2025-09991 as published (PDF)](https://www.govinfo.gov/content/pkg/FR-2025-06-03/pdf/2025-09991.pdf)

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Source: PRIA, https://policyrisk.com/federal-register/2025-09991 (as of 2026-10-27).