# Colorado HB25-1041: Student Athlete Name Image or Likeness

Colorado HB25-1041, Student Athlete Name Image or Likeness, is a 2025 Regular Session House bill sponsored by James Coleman (Democratic), Judy Amabile (Democratic), Lesley Smith (Democratic); status signed, last action 2025-03-28 (Governor Signed); PRIA reads it as touching household money (as of 2026-10-16).

- Canonical: https://policyrisk.com/state-bill/CO-HB25-1041-2025A
- As of: 2026-10-16
- Plain-text twin of the page above; the HTML and this file carry the same facts.

## Facts
- Bill: Colorado HB25-1041
- State: Colorado
- Session: 2025 Regular Session
- Title: Student Athlete Name Image or Likeness
- Status: signed
- Chamber: House
- Introduced: 2025-01-08
- Last action: 2025-03-28, Governor Signed
- Sponsors: James Coleman (Democratic), Judy Amabile (Democratic), Lesley Smith (Democratic)
- Cosponsors: 6
- Subjects: Higher Education
- Touches household money: yes
- Roll calls: 7 (126 yes, 25 no in all)
- Economic provisions PRIA read: 2

## Summary

No summary available.

## Bill overview: provisions PRIA read

- More earning options for college athletes: benefit, medium. Athletes who play or qualify for college sports can earn money from their name, image, or likeness, even without enrolling. High school athletes are excluded. Schools cannot block these earnings, except through limits required by their athletic association. This pay does not affect scholarship elig…
- Parents must represent athletes under 18: mixed, low. College athletes under 18 must have a parent or guardian represent them in negotiations. The athlete and parent or guardian can also use a lawyer or another capable representative. The law does not set a fee or require payment for representation.

## Sponsors and cosponsors

- Sponsor: James Coleman (Democratic), Senate
- Sponsor: Judy Amabile (Democratic), Senate
- Sponsor: Lesley Smith (Democratic), House
- Cosponsor: Alex Valdez (Democratic), House
- Cosponsor: Karen McCormick (Democratic), House
- Cosponsor: Monica Duran (Democratic), House
- Cosponsor: Rep. S. Bird
- Cosponsor: Yara Zokaie (Democratic), House
- Cosponsor: Marc Snyder (Democratic), Senate

## Roll call votes

| Date | Chamber | Motion | Result | Yes | No | Other |
| --- | --- | --- | --- | --- | --- | --- |
| 2025-03-14 | Senate | Third reading: Bill | pass | 30 | 4 |   |
| 2025-03-10 | Senate | Refer House Bill 25-1041 to the Committee of the Whole. | pass | 6 | 1 |   |
| 2025-03-10 | Senate | Adopt amendment L.013 | fail | 3 | 4 |   |
| 2025-02-18 | House | Third reading: Bill | pass | 59 | 5 |   |
| 2025-02-06 | House | Adopt amendment L.005 as amended | pass | 9 | 4 |   |
| 2025-02-06 | House | Adopt amendment L.010 to L.005 | pass | 10 | 3 |   |
| 2025-02-06 | House | Refer House Bill 25-1041, as amended, to the Committee of the Whole. | pass | 9 | 4 |   |

## Actions (14)

- 2025-03-28: Governor Signed (House)
- 2025-03-20: Signed by the President of the Senate (Senate)
- 2025-03-20: Sent to the Governor (House)
- 2025-03-19: Signed by the Speaker of the House (House)
- 2025-03-14: Senate Third Reading Passed - No Amendments (Senate)
- 2025-03-13: Senate Second Reading Passed - No Amendments (Senate)
- 2025-03-10: Senate Committee on Education Refer Unamended to Senate Committee of the Whole (Senate)
- 2025-02-20: Introduced In Senate - Assigned to Education (Senate)
- 2025-02-18: House Third Reading Passed - No Amendments (House)
- 2025-02-14: House Second Reading Special Order - Passed with Amendments - Committee (House)
- 2025-02-11: House Second Reading Laid Over Daily - No Amendments (House)
- 2025-02-06: House Committee on Education Refer Amended to House Committee of the Whole (House)
- 2025-01-29: House Committee on Education Witness Testimony and/or Committee Discussion Only (House)
- 2025-01-08: Introduced In House - Assigned to Education (House)

## Bill text

- Engrossed: [PDF](https://leg.colorado.gov/bill_files/82030/download)
- Final Act: [PDF](https://leg.colorado.gov/bill_files/82025/download)
- Introduced: [PDF](https://leg.colorado.gov/bill_files/82032/download)
- Reengrossed: [PDF](https://leg.colorado.gov/bill_files/82028/download)
- Rerevised: [PDF](https://leg.colorado.gov/bill_files/82026/download)
- Revised: [PDF](https://leg.colorado.gov/bill_files/82027/download)
- Signed Act: [PDF](https://leg.colorado.gov/bill_files/40552/download)

## Related bills

- SB25-279: Colorado Code of Military Justice Updates (signed)
- HB25-1307: Updating Technical References in Education Law (signed)
- HB25-1234: Utility Consumer Protection (signed)
- SB25-167: Invest State Funds to Benefit Communities (signed)
- SB25-163: Battery Stewardship Programs (signed)
- SB25-261: Property Tax Deferral Program Administration (signed)

## Sources
- [Engrossed (PDF)](https://leg.colorado.gov/bill_files/82030/download)
- [Final Act (PDF)](https://leg.colorado.gov/bill_files/82025/download)
- [Introduced (PDF)](https://leg.colorado.gov/bill_files/82032/download)
- [Reengrossed (PDF)](https://leg.colorado.gov/bill_files/82028/download)
- [Rerevised (PDF)](https://leg.colorado.gov/bill_files/82026/download)
- [Revised (PDF)](https://leg.colorado.gov/bill_files/82027/download)
- [Signed Act (PDF)](https://leg.colorado.gov/bill_files/40552/download)

## Related
- [SB25-279: Colorado Code of Military Justice Updates](https://policyrisk.com/state-bill/CO-SB25-279-2025A)
- [HB25-1307: Updating Technical References in Education Law](https://policyrisk.com/state-bill/CO-HB25-1307-2025A)
- [HB25-1234: Utility Consumer Protection](https://policyrisk.com/state-bill/CO-HB25-1234-2025A)
- [SB25-167: Invest State Funds to Benefit Communities](https://policyrisk.com/state-bill/CO-SB25-167-2025A)
- [SB25-163: Battery Stewardship Programs](https://policyrisk.com/state-bill/CO-SB25-163-2025A)
- [SB25-261: Property Tax Deferral Program Administration](https://policyrisk.com/state-bill/CO-SB25-261-2025A)
- [Colorado bills](https://policyrisk.com/states/colorado/bills)
- [Colorado state hub](https://policyrisk.com/states/colorado)
- [All state legislation](https://policyrisk.com/state-bills)

Source: PRIA, https://policyrisk.com/state-bill/CO-HB25-1041-2025A (as of 2026-10-16).