# Virginia HB121: Surveillance pricing; prohibited, civil penalties.

Virginia HB121, Surveillance pricing; prohibited, civil penalties., is a 2026 Regular Session House bill sponsored by Karen Keys-Gamarra (Democratic); status in committee, last action 2026-02-10 (Continued to 2027 in Labor and Commerce (Voice Vote)) (as of 2026-10-11).

- Canonical: https://policyrisk.com/state-bill/VA-HB121-2026
- As of: 2026-10-11
- Plain-text twin of the page above; the HTML and this file carry the same facts.

## Facts
- Bill: Virginia HB121
- State: Virginia
- Session: 2026 Regular Session
- Title: Surveillance pricing; prohibited, civil penalties.
- Status: in committee
- Chamber: House
- Introduced: 2026-01-02
- Last action: 2026-02-10, Continued to 2027 in Labor and Commerce (Voice Vote)
- Sponsor: Karen Keys-Gamarra (Democratic)
- Cosponsors: 0
- Subjects: Subcommittee #2
- Touches household money: no
- Roll calls: 2 (0 yes, 0 no in all)
- Economic provisions PRIA read: 0

## Summary

Surveillance pricing; prohibited; civil penalties. Prohibits the use of surveillance pricing in connection with a consumer transaction. The bill defines "surveillance pricing" as the selling or offering for sale of a good or service at a customized price for a specific consumer or group of consumers that is based, in whole or in part, on personal data that is collected through electronic surveillance technology, regardless of whether the seller collected or purchased the personal data. The bill provides that a violation of its provisions constitutes a prohibited practice under the Virginia Consumer Protection Act.

## Bill overview

No economic impacts identified for this bill.

## Sponsors and cosponsors

- Sponsor: Karen Keys-Gamarra (Democratic), House

## Roll call votes

| Date | Chamber | Motion | Result | Yes | No | Other |
| --- | --- | --- | --- | --- | --- | --- |
| 2026-02-10 | House | Continued to 2027 in Labor and Commerce (Voice Vote) | pass | 0 | 0 |   |
| 2026-02-05 | House | Subcommittee recommends continuing to 2027 (Voice Vote) | pass | 0 | 0 |   |

## Actions (5)

- 2026-02-10: Continued to 2027 in Labor and Commerce (Voice Vote) (House)
- 2026-02-05: Subcommittee recommends continuing to 2027 (Voice Vote) (House)
- 2026-01-15: Assigned HCL sub: Subcommittee #2 (House)
- 2026-01-02: Referred to Committee on Labor and Commerce (House)
- 2026-01-02: Prefiled and ordered printed; Offered 01-14-2026 26104240D (House)

## Bill text

- Introduced, 2026-01-02: [HTML](https://lis.blob.core.windows.net/files/1082479.HTML), [PDF](https://lis.blob.core.windows.net/files/1082478.PDF)

## Related bills

- HB5: Employment; paid sick leave, civil penalties. (signed)
- SB199: Employment; paid sick leave, civil penalties. (signed)
- HB95: Va. Residential Landlord and Tenant Act; landlord remedies, noncompliance with rental agreement. (signed)
- HB1393: Electric utilities; pilot program for energy assistance and weatherization for certain individuals. (signed)
- HB834: Virginia Residential Landlord and Tenant Act; fire or casualty damage, termination by landlord. (signed)
- HB675: Protection of employees; coercion or threat based on immigration status, civil penalty. (signed)

## Sources
- [Introduced (HTML)](https://lis.blob.core.windows.net/files/1082479.HTML)
- [Introduced (PDF)](https://lis.blob.core.windows.net/files/1082478.PDF)

## Related
- [HB5: Employment; paid sick leave, civil penalties.](https://policyrisk.com/state-bill/VA-HB5-2026)
- [SB199: Employment; paid sick leave, civil penalties.](https://policyrisk.com/state-bill/VA-SB199-2026)
- [HB95: Va. Residential Landlord and Tenant Act; landlord remedies, noncompliance with…](https://policyrisk.com/state-bill/VA-HB95-2026)
- [HB1393: Electric utilities; pilot program for energy assistance and weatherization for…](https://policyrisk.com/state-bill/VA-HB1393-2026)
- [HB834: Virginia Residential Landlord and Tenant Act; fire or casualty damage, terminat…](https://policyrisk.com/state-bill/VA-HB834-2026)
- [HB675: Protection of employees; coercion or threat based on immigration status, civil…](https://policyrisk.com/state-bill/VA-HB675-2026)
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Source: PRIA, https://policyrisk.com/state-bill/VA-HB121-2026 (as of 2026-10-11).