# Virginia SB615: Consumer Data Protection Act; online device pricing, prohibition.

Virginia SB615, Consumer Data Protection Act; online device pricing, prohibition., is a 2026 Regular Session Senate bill sponsored by Stella G. Pekarsky (Democratic); status in committee, last action 2026-01-28 (Continued to 2027 in General Laws and Technology (15-Y 0-N)) (as of 2026-10-11).

- Canonical: https://policyrisk.com/state-bill/VA-SB615-2026
- As of: 2026-10-11
- Plain-text twin of the page above; the HTML and this file carry the same facts.

## Facts
- Bill: Virginia SB615
- State: Virginia
- Session: 2026 Regular Session
- Title: Consumer Data Protection Act; online device pricing, prohibition.
- Status: in committee
- Chamber: Senate
- Introduced: 2026-01-14
- Last action: 2026-01-28, Continued to 2027 in General Laws and Technology (15-Y 0-N)
- Sponsor: Stella G. Pekarsky (Democratic)
- Cosponsors: 0
- Subjects: General Laws and Technology
- Touches household money: no
- Roll calls: 1 (15 yes, 0 no in all)
- Economic provisions PRIA read: 0

## Summary

Consumer Data Protection Act; online device pricing; prohibition. Provides that no controller or processor shall, in connection with a consumer transaction, generate, in whole or in part, a price offered to a consumer through the consumer's online device based on (i) the hardware or hardware state of the online device, as those terms are defined in the bill, (ii) the presence or absence of any software on the online device, or (iii) precise geolocation data of the online device when used to set a price based on inferences about the consumer made from such data. The bill provides for exemptions in certain instances.

## Bill overview

No economic impacts identified for this bill.

## Sponsors and cosponsors

- Sponsor: Stella G. Pekarsky (Democratic), Senate

## Roll call votes

| Date | Chamber | Motion | Result | Yes | No | Other |
| --- | --- | --- | --- | --- | --- | --- |
| 2026-01-28 | Senate | Continued to 2027 in General Laws and Technology | pass | 15 | 0 |   |

## Actions (3)

- 2026-01-28: Continued to 2027 in General Laws and Technology (15-Y 0-N) (Senate)
- 2026-01-14: Referred to Committee on General Laws and Technology (Senate)
- 2026-01-14: Prefiled and ordered printed; Offered 01-14-2026 26103781D (Senate)

## Bill text

- Introduced, 2026-01-14: [HTML](https://lis.blob.core.windows.net/files/1091499.HTML), [PDF](https://lis.blob.core.windows.net/files/1091498.PDF)

## Related bills

- HB5: Employment; paid sick leave, civil penalties. (signed)
- SB199: Employment; paid sick leave, civil penalties. (signed)
- HB95: Va. Residential Landlord and Tenant Act; landlord remedies, noncompliance with rental agreement. (signed)
- HB1393: Electric utilities; pilot program for energy assistance and weatherization for certain individuals. (signed)
- HB834: Virginia Residential Landlord and Tenant Act; fire or casualty damage, termination by landlord. (signed)
- HB675: Protection of employees; coercion or threat based on immigration status, civil penalty. (signed)

## Sources
- [Introduced (HTML)](https://lis.blob.core.windows.net/files/1091499.HTML)
- [Introduced (PDF)](https://lis.blob.core.windows.net/files/1091498.PDF)

## Related
- [HB5: Employment; paid sick leave, civil penalties.](https://policyrisk.com/state-bill/VA-HB5-2026)
- [SB199: Employment; paid sick leave, civil penalties.](https://policyrisk.com/state-bill/VA-SB199-2026)
- [HB95: Va. Residential Landlord and Tenant Act; landlord remedies, noncompliance with…](https://policyrisk.com/state-bill/VA-HB95-2026)
- [HB1393: Electric utilities; pilot program for energy assistance and weatherization for…](https://policyrisk.com/state-bill/VA-HB1393-2026)
- [HB834: Virginia Residential Landlord and Tenant Act; fire or casualty damage, terminat…](https://policyrisk.com/state-bill/VA-HB834-2026)
- [HB675: Protection of employees; coercion or threat based on immigration status, civil…](https://policyrisk.com/state-bill/VA-HB675-2026)
- [Virginia bills](https://policyrisk.com/states/virginia/bills)
- [Virginia state hub](https://policyrisk.com/states/virginia)
- [All state legislation](https://policyrisk.com/state-bills)

Source: PRIA, https://policyrisk.com/state-bill/VA-SB615-2026 (as of 2026-10-11).
