# Virginia SB615: Consumer Data Protection Act; online device pricing, prohibition.

Virginia SB615, Consumer Data Protection Act; online device pricing, prohibition., is a 2027 Regular Session Senate bill sponsored by Stella G. Pekarsky (Democratic); status in committee, last action 2026-07-21 (Continued from last session) (as of 2026-10-11).

- Canonical: https://policyrisk.com/state-bill/VA-SB615-2027
- As of: 2026-10-11
- Plain-text twin of the page above; the HTML and this file carry the same facts.

## Facts
- Bill: Virginia SB615
- State: Virginia
- Session: 2027 Regular Session
- Title: Consumer Data Protection Act; online device pricing, prohibition.
- Status: in committee
- Chamber: Senate
- Introduced: 2026-01-14
- Last action: 2026-07-21, Continued from last session
- Sponsor: Stella G. Pekarsky (Democratic)
- Cosponsors: 0
- Subjects: General Laws and Technology
- Touches household money: no
- Economic provisions PRIA read: 0

## Summary

Consumer Data Protection Act; online device pricing; prohibition. Provides that no controller or processor shall, in connection with a consumer transaction, generate, in whole or in part, a price offered to a consumer through the consumer's online device based on (i) the hardware or hardware state of the online device, as those terms are defined in the bill, (ii) the presence or absence of any software on the online device, or (iii) precise geolocation data of the online device when used to set a price based on inferences about the consumer made from such data. The bill provides for exemptions in certain instances.

## Bill overview

No economic impacts identified for this bill.

## Sponsors and cosponsors

- Sponsor: Stella G. Pekarsky (Democratic), Senate

## Actions (4)

- 2026-07-21: Continued from last session (Senate)
- 2026-01-28: Continued to 2027 in General Laws and Technology (15-Y 0-N) (Senate)
- 2026-01-14: Referred to Committee on General Laws and Technology (Senate)
- 2026-01-14: Prefiled and ordered printed; Offered 01-14-2026 26103781D (Senate)

## Bill text

- Introduced, 2026-01-14: [HTML](https://lis.blob.core.windows.net/files/1230048.HTML), [PDF](https://lis.blob.core.windows.net/files/1230047.PDF)

## Related bills

- SB844: Licensed clinical psychologists; prescriptive authority; report. (in committee)
- HB1535: Individuals with developmental or intellectual disabilities; admissibility of statements. (introduced)
- HB1534: School service providers; deletion of student and family personal information. (introduced)
- SB843: Data centers; state permitting, local approval, moratorium, sunset. (in committee)
- SB842: High school student athletes; eligibility, enrollment. (in committee)
- SB840: Corrections, Director of the Department of; placement of inmates, Red Onion State Prison. (in committee)

## Sources
- [Introduced (HTML)](https://lis.blob.core.windows.net/files/1230048.HTML)
- [Introduced (PDF)](https://lis.blob.core.windows.net/files/1230047.PDF)

## Related
- [SB844: Licensed clinical psychologists; prescriptive authority; report.](https://policyrisk.com/state-bill/VA-SB844-2027)
- [HB1535: Individuals with developmental or intellectual disabilities; admissibility of s…](https://policyrisk.com/state-bill/VA-HB1535-2027)
- [HB1534: School service providers; deletion of student and family personal information.](https://policyrisk.com/state-bill/VA-HB1534-2027)
- [SB843: Data centers; state permitting, local approval, moratorium, sunset.](https://policyrisk.com/state-bill/VA-SB843-2027)
- [SB842: High school student athletes; eligibility, enrollment.](https://policyrisk.com/state-bill/VA-SB842-2027)
- [SB840: Corrections, Director of the Department of; placement of inmates, Red Onion Sta…](https://policyrisk.com/state-bill/VA-SB840-2027)
- [Virginia bills](https://policyrisk.com/states/virginia/bills)
- [Virginia state hub](https://policyrisk.com/states/virginia)
- [All state legislation](https://policyrisk.com/state-bills)

Source: PRIA, https://policyrisk.com/state-bill/VA-SB615-2027 (as of 2026-10-11).