Dairy Nutrition Incentive Program Act of 2025
Sponsored By: Representative Rep. Costa, Jim [D-CA-21]
In Committee
Summary
Increase SNAP purchases of naturally nutrient-rich dairy. This bill would create a Dairy Nutrition Incentive Program (DNIP) that gives point-of-sale incentives to SNAP recipients to buy qualifying dairy and funds competitive grants to run and evaluate projects.
Show full summary
- Families and SNAP households would get direct incentives at checkout to buy defined "naturally nutrient-rich" dairy like fluid milk, making those purchases cheaper at the register.
- State and local governments and nonprofits could apply for competitive grants and cooperative agreements to design projects that must use scientifically based strategies to improve diet quality.
- Retail sites would be expected to use point-of-sale systems that can electronically issue incentives, and projects can receive extra funds to offset initial EBT-enabled POS costs.
- Each DNIP project must undergo an independent, rigorous evaluation such as random assignment, with public results and required annual and biennial reports to congressional agriculture committees.
- Existing Healthy Fluid Milk Incentives projects would be transitioned into DNIP without interruption and the old authority would be repealed one year after transition certification.
*This would provide a mandatory baseline of $10.0 million per year for DNIP and authorize an additional $10.0 million starting in FY2026, increasing federal spending accordingly.*
Your PRIA Score
Personalized for You
How does this bill affect your finances?
Sign up for a PRIA Policy Scan to see your personalized alignment score for this bill and every other piece of legislation we track. We analyze your financial profile against policy provisions to show you exactly what matters to your wallet.
Bill Overview
Analyzed Economic Effects
4 provisions identified: 2 benefits, 0 costs, 2 mixed.
$10 million yearly for SNAP dairy incentives
If enacted, the program would get $10 million each year in mandatory funding. The bill also authorizes another $10 million for fiscal year 2026 and each year after, but that extra money would still need annual approval to be available.
Dairy discounts at checkout for SNAP
If enacted, USDA would set up the Dairy Nutrition Incentive Program within 180 days. If you use SNAP, you could get instant incentives at checkout when you buy qualifying dairy with your EBT card. Incentives you earn could be used only to buy qualifying dairy. Qualifying dairy includes pasteurized cow’s milk with vitamins A and D, yogurt and other cultured dairy, and cheese made from cow’s milk; dairy must be the first ingredient (or second if water is first). Projects would be run by state or local governments or nonprofits, stores would need POS systems that issue incentives electronically, start‑up EBT tech costs could be offset, and program funds could not be used to restrict SNAP benefits.
Current milk projects move into new program
If enacted, USDA would move current Healthy Fluid Milk Incentives projects into the new program with no break in service. USDA would apply the new program’s added flexibilities to those projects. The old law would be repealed one year after USDA certifies the transition is complete.
Tough evaluations and stop rules for projects
If enacted, USDA would require independent evaluations of each project using strong methods like random assignment and publish the results. No more than 7% of program funds each year could be used for evaluations. USDA could stop projects that break rules, fail grant terms, or show poor results. USDA would report to Congress by December 31 of the first full calendar year after the program starts, and every two years after.
Free Policy Watch
You just read the policy. Now see what it costs you.
Pick a topic. PRIA runs your household against live legislation and sends you a free personalized readout.
Pick a topic to get started
Sponsors & CoSponsors
Sponsor
Rep. Costa, Jim [D-CA-21]
CA • D
Cosponsors
Langworthy
NY • R
Sponsored 3/31/2025
Rep. Pingree, Chellie [D-ME-1]
ME • D
Sponsored 3/31/2025
Rep. Newhouse, Dan [R-WA-4]
WA • R
Sponsored 3/31/2025
Rep. Panetta, Jimmy [D-CA-19]
CA • D
Sponsored 3/31/2025
Rouzer
NC • R
Sponsored 3/31/2025
Rep. Van Orden, Derrick [R-WI-3]
WI • R
Sponsored 3/31/2025
Rep. Miller, Max L. [R-OH-7]
OH • R
Sponsored 3/31/2025
Rogers (AL)
AL • R
Sponsored 3/31/2025
Rep. Bonamici, Suzanne [D-OR-1]
OR • D
Sponsored 3/31/2025
Rep. Grothman, Glenn [R-WI-6]
WI • R
Sponsored 3/31/2025
Riley (NY)
NY • D
Sponsored 3/31/2025
Evans (CO)
CO • R
Sponsored 3/31/2025
Johnson (SD)
SD • R
Sponsored 4/28/2025
Mannion
NY • D
Sponsored 6/5/2025
Wied
WI • R
Sponsored 6/6/2025
Rep. Salinas, Andrea [D-OR-6]
OR • D
Sponsored 8/8/2025
Craig
MN • D
Sponsored 9/2/2025
Maloy
UT • R
Sponsored 9/16/2025
Mann
KS • R
Sponsored 9/18/2025
Tenney
NY • R
Sponsored 9/30/2025
Messmer
IN • R
Sponsored 12/16/2025
Bresnahan
PA • R
Sponsored 12/18/2025
Gray
CA • D
Sponsored 4/9/2026
Roll Call Votes
No roll call votes available for this bill.
View on Congress.govTake It Personal
Get Your Personalized Policy View
Take the PRIA Score to see how policy affects your household, then upgrade to PRIA Full Coverage for year-round monitoring.
Already have an account? Sign in