A joint resolution providing for congressional disapproval under chapter 8 of title 5, United States Code, of the rule submitted by the Bureau of Consumer Financial Protection relating to the withdrawal of the rule relating to "Limited Applicability of Consumer Financial Protection Act's 'Time or Space' Exception With Respect to Digital Marketing Providers".

Keeps limits on digital marketing firms

This bill would disapprove a CFPB submission that sought to withdraw a 2022 rule about the "time or space" exception for digital marketing providers. If enacted, the resolution would declare the CFPB's submitted withdrawal (90 Fed. Reg. 20084, May 12, 2025) to have no force or effect. That would preserve the earlier 2022 rule (87 Fed. Reg. 50556, August 17, 2022) and keep its limits on how digital marketing firms may rely on the exception. Consumers of financial products would continue to be covered by the 2022 rule, and marketing firms would still face related compliance obligations and possible costs.