Producer

Trouw Nutrition (Nutreco subsidiary)

HQ NL · Amersfoortwebsite ↗

Trouw Nutrition (Amersfoort, Netherlands; subsidiary of Nutreco N.V., which is owned by SHV Holdings N.V., a Dutch private conglomerate; Nutreco ~€6B revenue) is one of the world's largest premix manufacturers for livestock and pet food, with approximately 30+ premix production facilities across 25 countries. Trouw Nutrition's premix business includes the Nutrex brand (Europe), Hendrix Voeders, and Selko feed additives. Premix operations source vitamin APIs predominantly from dsm-firmenich and BASF, and mineral salts from global commodity suppliers, blending to customer-specific AAFCO or FEDIAF specifications. Trouw Nutrition is a 'toll premixer' — it does not manufacture vitamins but blends purchased APIs into finished premix packages. This makes Trouw a chokepoint between API manufacturers (Chinese and European) and brand-name pet food producers. Its production in South America, Asia, and Eastern Europe provides geographic redundancy unavailable to smaller national premixers.

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  • Vitamin & Mineral Premixes (Livestock)

    50%
  • Pet Food Premixes

    25%
  • Selko Feed Additives

    15%
  • Other Animal Nutrition Services

    10%

Intelligence

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  • Origin2023

    Trouw Nutrition is part of Nutreco N.V. — a Dutch animal nutrition company that was spun off from Unilever in 1994. Unilever, best known globally as the maker of Dove soap, Ben & Jerry's ice cream, and Hellmann's mayonnaise, operated one of Europe's largest animal feed and nutrition businesses for decades before deciding that animal nutrition was not core to its consumer goods strategy. The Nutreco spinoff included Hendrix Voeders (Dutch compound feed), Trouw Nutrition (premix), and Skretting (aquaculture feed) — making it a vertically integrated animal nutrition company spanning livestock to fish. SHV Holdings N.V., a Dutch private conglomerate controlled by the Fentener van Vlissingen family (originally built on Dutch East Indies colonial trade, transitioned to energy distribution and then private equity), acquired Nutreco in 2015 for approximately €3.5B. The result: the Unilever animal nutrition heritage, now controlled by a Dutch colonial-legacy family holding company, operates the global premix supply chain that sits between Chinese and European vitamin manufacturers and brand-name pet food producers worldwide.

    Nutreco N.V.