FCC Ponders Lifting TV Ownership Caps and UHF Discounts Nationwide
Published Date: 7/8/2025
Proposed Rule
Summary
The FCC is reviewing rules that limit how many TV stations one company can own nationwide, especially the 39% audience reach cap and the UHF discount. This affects TV broadcasters and could change how many stations they control, possibly shaking up the TV market soon. Keep an eye out for updates that might impact station ownership and competition.
Analyzed Economic Effects
2 provisions identified: 0 benefits, 0 costs, 2 mixed.
Possible change to 39% ownership cap
The FCC is reviewing the 39% national audience reach cap and may modify, keep, or eliminate it. If changed, this could alter how many TV stations a broadcaster is allowed to own under the national cap.
Review of the UHF discount rule
The FCC is seeking comment on whether to modify, retain, or eliminate the UHF discount. Any change to the UHF discount could change how broadcasters calculate audience reach and affect how many stations companies control.
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Key Dates
Department and Agencies
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