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119-hr-8479119th CongressWALLET

Protecting Consumers from Deceptive AI Act

Sponsored By: Representative Foushee, Valerie P. [D-NC-4]

Introduced

Summary

Creates technical standards and mandatory disclosures to identify AI-generated or AI-modified content. It directs NIST to lead multi‑stakeholder task forces to develop interoperable provenance, watermarking, fingerprinting, and labeling guidelines, and it requires providers and large platforms to attach machine-readable disclosures and metadata to generated content.

Show full summary
  • Developers of generative AI must include machine-readable disclosures on AI-created or substantially modified audio and visual content, add metadata like app and model name and creation time, and take steps to prevent tampering.
  • Large online platforms that meet $50 million in annual revenue or 25 million monthly users must clearly show disclosure information to users and are barred from removing those disclosures.
  • Consumers will see clearer labels and access provenance metadata, while task forces must provide privacy-preserving guidance on when and how provenance data is stored or shared.
  • NIST task forces will recommend technical standards to private standards bodies and the Federal Trade Commission can write and enforce regulations, with a safe harbor for approved self-regulatory guidelines.

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Bill Overview

Analyzed Economic Effects

4 provisions identified: 1 benefits, 0 costs, 3 mixed.

FTC rules and safe harbors

This bill would require the Federal Trade Commission to write implementing rules within two years, consulting with NIST and the task forces. Violations of the disclosure or platform rules would be treated as violations of the FTC Act and subject to the Commission's enforcement powers and penalties. Companies could instead follow industry self-regulatory guidelines if the FTC approves them; the Commission would have to decide on guideline approval within 180 days and explain its conclusion. Final agency action or failure to act on approved guidelines could be appealed to a federal district court.

Labels for AI audio and video

This bill would require makers of generative AI apps to add machine-readable disclosures to audio and video they create or substantially modify. Disclosures would include the app name, model name and version, creation or modification date and time, and which part of the content was created or changed. App makers would have to take reasonable steps so disclosures are hard to remove or tamper with and must let large platforms access the disclosure data. Covered online platforms would have to clearly show these disclosures to users and may not remove the disclosure or its metadata. Paragraphs 1 and 2 would take effect 90 days after the implementing regulations take effect.

Which big platforms are covered

This bill would define a "covered online platform" as any U.S.-available website or app that either makes at least $50,000,000 in annual revenue or had at least 25,000,000 monthly active users in at least 3 of the last 12 months. That definition would decide which services must display AI disclosure information and follow the Act's platform obligations. Examples include social networks, video sharing sites, search engines, and content aggregators.

NIST task forces on AI provenance

This bill would require NIST to set up task forces within 90 days to develop technical standards and guidance for provenance metadata, watermarking, and digital fingerprinting for audio, visual, and text content. Each task force would give recommendations to the NIST Director within 270 days and report to Congress within one year, then annually for five years. The task forces would include industry, academic, civil-society, privacy, media, and technical experts and would consider privacy-preserving storage and display of provenance data.

Sponsors & CoSponsors

Sponsor

Foushee, Valerie P. [D-NC-4]

NC • D

Cosponsors

  • Rep. Beyer, Donald S. [D-VA-8]

    VA • D

    Sponsored 4/23/2026

  • Del. Moylan, James C. [R-GU-At Large]

    GU • R

    Sponsored 4/23/2026

  • Rep. Fitzpatrick, Brian K. [R-PA-1]

    PA • R

    Sponsored 5/12/2026

Roll Call Votes

No roll call votes available for this bill.

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