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119-hr-9578119th CongressWALLET

Spot the Fakes Act

Sponsored By: Representative Gottheimer, Josh [D-NJ-5]

Introduced

Summary

Requires mandatory labeling of AI-generated content so that every AI-created image, video, audio, text, or other medium carries an indelible provenance tag. This bill would make the Federal Trade Commission work with the National Institute of Standards and Technology to set how that tag appears in metadata or other technical means.

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  • Content creators and platforms would have to attach an AI-generated label to outputs in metadata or by other technological methods set by NIST. The label must be indelible and verifiable.
  • Consumers would see provenance information built into the files or streams they access, because the label must travel with the content via metadata or specified tech.
  • The Federal Trade Commission would issue rules within six months in consultation with NIST and enforce failures to label as unfair or deceptive acts under existing FTC Act authorities. Definitions of "artificial intelligence" and "AI-generated content" follow the National Artificial Intelligence Initiative Act of 2020.

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Bill Overview

Analyzed Economic Effects

1 provisions identified: 0 benefits, 0 costs, 1 mixed.

Online platforms must label AI content

If enacted, the bill would require any person who owns or controls AI-generated content to label it as AI-generated. Labels would appear in the output's metadata or by other technology that provides indelible provenance verification, as set by NIST. The Federal Trade Commission, in consultation with NIST, would issue rules within six months after enactment to specify label methods. AI-generated content would include video, image, audio, text, or other media. The FTC would treat violations as unfair or deceptive acts under the FTC Act and could use its usual penalties.

Sponsors & CoSponsors

Sponsor

Gottheimer, Josh [D-NJ-5]

NJ • D

Cosponsors

  • Rep. Huffman, Jared [D-CA-2]

    CA • D

    Sponsored 10/15/2026

  • Rep. Pappas, Chris [D-NH-1]

    NH • D

    Sponsored 10/22/2026

  • Rep. Kean, Thomas H. [R-NJ-7]

    NJ • R

    Sponsored 7/2/2026

  • Rep. Liccardo, Sam T. [D-CA-16]

    CA • D

    Sponsored 7/2/2026

  • Rep. Fitzpatrick, Brian K. [R-PA-1]

    PA • R

    Sponsored 7/13/2026

  • Rep. Hoyle, Val T. [D-OR-4]

    OR • D

    Sponsored 9/21/2026

Roll Call Votes

No roll call votes available for this bill.

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