Relates to false representation of affiliation or approval of state or local agencies as false advertising

Consumer protection against fake government endorsements

New York law treats written or electronic messages that imitate government documents or falsely suggest government authorization as false advertising. This covers documents from courts, officials, and agencies unless the relevant authority gives express permission. Sellers also cannot falsely claim government approval, backing, bonding, or ties, including working with or for the government. Express permission from the relevant government entity is an exception. These protections cover New York, local governments, other states, and other government entities, beginning 60 days after enactment.